Costume/Props Planning

Here I will be showing what kind of costume my artist will be wearing. Here I want to explore my artist’s costume more of modern generation of hip hop such as Kendrick Lamar, Chris Brown, Big Sean and other artists in magazine such as XXL and the source.

So I decided to use Jewellery to displays wealth but can also be used to show superiority. However mostly all rappers is that in some form or another they will be wearing jewellery. It fits into the gangster stereotype portrayed by rappers perfectly.  Also jewellery is a trend seems to revolve around jewellery attracting women and which is something rappers are supposed to get a lot of.

However hat are some form and is suitable to wear. i think the uses of crown,my artist will wear a hat is always suitable to wear. Here my artist will wear a crown on his head as a a sign of power,richness and authority.The uses of crown suits the most as when it's worn a shadow is cast over the persons eye line creating a sense of doubt and unease which could support the understanding of a hustler or thug.

 Unlike a coat which displays wealth, causal top displays physique and could portray a raw, appealing image with the right body. On the front cover of Hip-hop magazines, many artists are shown of artist cover their showing respect, authority and class. Not only does it creates quite a vain image but also adds to the stereotype of a rapper being power and 'hard' (as in rough and strong).

Locations, Set Design & Lighting

Mise-en-scene is a very powerful element of Television production & Entertainment. It is important that we understand the knowledge behind the featured areas & locations in a music magazine.In the music industry such locations are highly reflective of the featured genre and are often stereotyped. Hip-hop/Rap Artists are often associated with things like, dark locations, vehicles with chrome rims and studios. The mise-en-scene in a media product usually personifies the artist and gives the audience an idea of what type of person that artist is. its important to display wealth in the Hip - Hop industry 

Here is a photo of one of Eminem. Em is known for his dark musical persona and by judging from the image we can clearly see that because it simply reflects who he is and how he actions. The way the darkness almost covers him and the only thing illuminated is him which gives a pretty powerful effect. I really like this and this is something i might just consider trying in a future photoshoot.  

Conclusion

With all of that said i have clearly  note that Hip-hop/Rap artists associate themselves with the latest fashion & jewellery on the market and that it is essential for them to look their best. The set scene plays an important role in the production aspect of any media product as mise-en-scene can have a great impact on the target audience and it is crucial to understand the importance of any media product's appearance because each one has an understanding ad story  behind it, sending a unique message. Now that I have a more  understanding and knowledge of the props/ costume  associated to the genre as well as set the scene ,I now have the confidence to dress my model and design my scene in a way which reflects the music genre's style that I will be featuring. 

Reader Profile

READER PROFILE

Kendrick, 21, lives through passionate and inspiration of Hip-hop.  As lad he kind of guy who likes to relax at home, listening to music through his iPod rather out with his friends at nightclubs or house parties. A fan of both old school and new school. Kendrick’s favourite artists are Drake, Jay Z, Method man, Dr Dre, N.W.A, The Notorious B.I.G., 2Pac, Wu-Tang & Nas. Above all what Kendrick does, he always fanatical about their music. He engages with music 24/7 when he is not listening to music or watching music he rather talking to his friends about music. He’s day-to-day activities include music in one from or another. Getting ready for his part time job as music teacher in a boys school showing her explores and ambitions in music to them. Whilst travelling to work, he has his headphones in.

Kendrick uses his income wisely and he is a fashion trendsetter in his peer group but musical icons heavily influence him. The way he looks and the clothes he wears are integral to communicating ‘his identity’ to the world and his musical knowledge. Kendrick dresses with pride and on a casual day can be seen in a logo jumper, jeans and a pair of Jordan’s trainers. As well as for entertainment, Kendrick considers Hip-hop to be an important aspect of his life with his single mother and his little brother, finishing university course in Music, One day Kendrick hopes to fully his future aspirations and dreams involved with the music industry.

Designing the title block

To start my music magazine off, I have to first think of the masthead as it is the first thing that catches the eye or that the audience looks out for. I wanted the title to fit the genre and style of the magazine that it is. After this I came up with the name ‘RAW’, I chose this because I thought it was best suited to the genre I was going for this magazine. To me Raw connotes in with the hip hop society how it’s more powerfully impressive and also show hip hop is not dead that music now 0 raw. Then I had to find which font best illustrates the magazine and the title. Out of all of the fonts I tried I went with the font American Captain, I’m going to have it coloured in white on a red background linking  to colour scheme that I find out on my questionnaire results. As you can see red , is a prominent colour in these magazines as it catches your eye. I think using red in my magazine will draw people to certain parts of my magazine. The Black and White will be the base colours, like for coverlines to emphasises different points . and the red will act as the colour to draw attention. 

However the other fonts such as Font 2  was more for headlines/subtitles, although font 3 captures the genre of the magazine I felt that it was to unconventional for the magazine and font 4 made it a bit of rock genre magazine so wouldn't be appealing to the reader.

The font is smooth and fun however the thick bold letters convey masculinity and will fit perfectly with the Hip-hop theme. The font also suggests a youthful audience.I am happy with the colours as I think they will work well together and help me create a successful R&B and Hip- Hop magazine.

Font 2 Piston PressureFont 1 American captain

  

Font 3 : Dolce Vita Light

Font 4: Oloron

Music Magazine Title Blocks Analysis

Production Log

I have been working on a name for my magazine. The name of the magazine is one most important elements of the magazine and it needs to be something that will stick in a reader’s head. If the reader is unable to remember the name of the magazine then it is hard to remember and complicated. In order to this, I analysed and look at other names of other magazines. From this, I added branch which described the genre, style, artists, what it would include etc. So whilst doing my questionnaire, I got feedback on names for the magazine   and most people agreed on RAW and it was an effective name as it’s not just a random word but in fact has meaning to it. I think this will be a good magazine as its short, snappy and would be easy to remember as it’s a word that links to music and tends After deciding on the magazine name, I then had to consider the design and colour of it. I looked at the website ‘dafont’ in which you can actually download any font that is on the website and use it.

Audience Research

Audience Research from camiekandi

Audience Research Survey

Audience research survey from camiekandi

Here's a presentation where I created a questionnaire on Survey Monkey and printed out copies of website address and send to messages to a number of people for them to complete. This presentation includes graph charts to display the data collected and also an analysis about what the information I gathered. The information has been useful and has given me some good ideas  regarding the create my magazine.